User Research
Remote user research: Why you need it and the tools to get started
Want to understand how users are moving through your websites? Use this maze to get a steer on first impressions of your header navigation and then see how they would organize information with a closed card sort.
Discover whether your information architecture is performing as intended
Can your users find critical information on your website?
How your users would organize your content based on your current terminology
See user sessions back with contextual video and screen recordings
1
Log in to your Maze account (if you haven’t got one, don’t worry—it’s free to join).
2
Select this live website navigation template from the gallery.
3
Modify blocks and copy to your preference.
4
Do a pilot test with somebody in your organization (preferably, not on your team).
5
All good? Then it’s time to set it live and wait for the feedback to roll in!
What is Information Architecture (IA)?
Information architecture (IA) focuses on the effective organization, structuring, and labeling of content within digital products, to help users find information and complete tasks.
Why is information architecture important in UX?
Information architecture is incredibly important to your product—poorly categorized or labelled information can affect your product’s usability, lead to customer frustrations, and cause low adoption rates of certain features.
Testing whether your information architecture makes sense is therefore beneficial to both your users and your organization as a whole.
How do I test my information architecture?
The two most common approaches to test information architecture are tree testing and card sorting. While both have overlapping benefits and can be used as complementing research methods, they’re typically used at slightly different stages in the research process:
Card sorting. Card sorting is a UX research method in which users organize topic cards into categories in a way that makes sense to them. This research activity is an important step to creating an intuitive information architecture (IA) and user experience. Card sorting is a good method for defining and testing new website architectures, where learnings can show how your users would categorize information.
Tree testing. This research method helps you evaluate the hierarchy and findability of topics in an app or website. Tree testing is a good way to test existing information architecture models and see if users can ultimately find what they’re looking for.
💡 To discover more about tree testing and card sorting, check out our What is UX Research Guide.
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A-mazeing to meet you!
Welcome Screen
Find our Services page
Live Website Test
What was your first impression of the navigation?
Opinion Scale
Was the Services page where you expected it to be?
Yes/No
Organize these pages into categories
Card Sort
Thank You!
Thank You Screen